Tourism

Beyond Sightseeing: Unveiling China's Trend Towards Deep Travel Experiences In July, the peak of summer vacation season, travelers in China are increasingly seeking immersive and unique experiences beyond traditional sightseeing. According to data from Meituan, a leading travel platform, there has been a significant rise in demand for deep travel experiences across the country. From exploring local markets to delving into cultural heritage sites, travelers are opting for personalized and enriching journeys that offer insights into the heart of Chinese culture. From the Plateau to the Plains: Hotspots of Summer Travel in China The top destinations for deep travel experiences this summer include Dali, Pingtan, and Rongcheng. These locations have seen a surge in bookings for activities such as local market tours, in-depth cultural explorations, and visits to historical landmarks. The trend reflects a shift towards exploring lesser-known regions and experiencing authentic local life. The Rise of Integrated Travel Experiences: Where Culture Meets Adventure In regions like Shangri-La, which translates to "the sun and moon in one's heart," travelers are embracing unique accommodations such as Tibetan-style guesthouses. These establishments not only offer a place to stay but also provide cultural immersion through activities like traditional Tibetan dress-up and local cuisine…

On the afternoon of February 17, 2023, local time in Venice, the Venice Carnival Hanfu Parade was held in St. Marks Square. This event was organized by the Foreign Affairs Office of the Suzhou Municipal People Government, the Suzhou Culture and Tourism Bureau, the Festival Department of the City of Venice, the Confucius Institute of the University of Venice, and the Venice Carnival Organizing Committee, and hosted by the Suzhou Silk Museum. In the midst of the continuing atmosphere of the Venice Carnival, the models recruited by the Confucius Institute of the University of Venice, dressed in different styles of hanfu, walked through the streets of the city and arrived at St. Mark's Square, attracting the attention of citizens and tourists alike along the way. In St. Mark's Square, the "Hanfu Parade" became the focus of the day, with tourists and Venetians from all over the world enjoying it, taking pictures, and sharing them. The elegant shape of Han Dynasty costumes, the richness and beauty of Tang Dynasty costumes, the simplicity and grace of Song Dynasty costumes, the dignity and splendor of Ming Dynasty costumes, from the Silk Road to the aesthetics of Su-style life, Suzhou and Venice met once…

Han Fu culture: a fashion and lifestyle Wearing a beautiful hairpin, Song Nan wore a scarlet standing collar long Ao (长袄) and a woven gold and blue Mamian skirt (马面裙), resembling a woman who had crossed over from ancient times to modern times. "What I'm wearing is Ming Dynasty clothing, long Ao and Mamian skirt are very popular," Song Nan said. Song Nan, 37, paid attention to Hanfu as early as 20 years ago. "I'm wearing Hanfu 24 hours a day. There are hundreds of Hanfu in my wardrobe. In the past, when I was on the street in a Hanfu, I was always looked at by people. Some people came to me and asked, "is it filming?" now, no one would think it strange. Everyone has accepted Hanfu very well. " Miss Tourism World 2019 global finalists, wearing Hanfu, walk into the Langyatai Scenic Area in Qingdao on Oct. 3, 2019. As a practitioner of Chinese Han Fu culture, Hu Tingzhou's favorite piece is a 70-pound set of replica Tang Dynasty armor. This set of armor is made almost exactly according to ancient techniques. More than a decade ago, this set of armor would have been impossible to produce…

On the occasion of the cherry blossom festival, the 2nd Sichuan Hanfu Flower Dynasty Festival, will kick off on March 18, at the Phoenix Lake AAAA Tourism Scenic Area, with activities such as the God of Flowers Selection Contest, Hanfu Makeup Contest, coming up.

Mamian skirt, Qixiong dress, and the hundred-pleat skirt; wearing traditional Hanfu has become a new trend in public attire in recent years, whether it be for sightseeing, wedding ceremonies, shopping, friend gatherings, and various other occasions. The "Hanfu craze" continues to rise, blending tradition with modernity, activating cultural resources, igniting the consumer market, and driving industrial development. In recent years, Hanfu has gradually gained popularity among the younger generation, with their youthful expression and fashionable presentation bringing Chinese traditional culture into daily life in a tangible and palpable form. The long-standing Chinese traditional clothing culture embodies a blend of Chinese aesthetic interests, reflecting not only a consumer choice but also the Chinese people's love for outstanding traditional culture.   Demand exceeds supply During the Spring Festival and Lantern Festival of the Year of the Dragon, the activity of "wearing Chinese costumes for free to visit the Confucian Temples" in Qufu City, Jining, Shandong, has been well received. Wang Chunling, a visitor from Liaoning, traveled a long distance with friends to play here, attracted by the lively atmosphere of night tours in the ancient city of Qufu and folk performances, and dressed in Hanfu to join the parade. This year, garments…

Imagine strolling through a bustling market, exploring popular tourist spots, or heading to work or school, all while dressed in a flowing, wide-sleeved hanfu. This traditional Chinese attire, rich with historical charm, has become the latest fashion craze among people in China. Hanfu, with its deep roots in Chinese tradition, resonates with a growing appreciation for cultural heritage and aesthetics. Once reserved for special occasions or photo shoots, hanfu is now becoming a common sight in everyday life, from shopping trips to daily commutes. The Soaring Popularity of Hanfu In recent years, the influence of Chinese traditional culture has surged, bolstered by cultural festivals like China Huafu Day and various tourism events. This cultural wave has significantly boosted hanfu's popularity. A notable incident involving an international brand allegedly copying the "mamianqun" (a type of pleated skirt) further heightened awareness and interest in hanfu. Hanfu is no longer confined to specific groups. Its appeal has spread across genders, ages, and city tiers, reaching a wide audience. From first-tier cities to cultural tourism hotspots, hanfu consumption is expanding geographically. Currently, the primary consumers of hanfu are young women. First-tier and cultural tourism cities are the main markets, with rapid growth rates. Interestingly,…

there has been a remarkable resurgence of interest in traditional Chinese attire, known as Guofeng Guochao, across various regions in China. Luoyang (洛阳), renowned for its rich historical legacy as one of China's ancient capitals, has emerged as a focal point for this cultural revival. Visitors strolling through the streets of Luoyang can now frequently encounter tourists donning a variety of Tang dynasty and Song dynasty costumes. Whether riding electric bikes, commuting on buses, or capturing moments amidst pavilions and towers, these individuals have become a unique and vibrant addition to the city's cultural landscape. The sight of tourists dressed in Tang and Song dynasty costumes is not merely a nostalgic reenactment but a celebration of cultural heritage brought to life. Luoyang's comprehensive reforms and innovative cultural tourism initiatives have played a pivotal role in revitalizing its historical narratives. By bridging the gap between ancient texts and contemporary city life, Luoyang has transformed its streets and alleyways into living testaments of its thirteen dynastic histories. Luoyang's approach to cultural tourism goes beyond superficial displays of history; it integrates immersive experiences that resonate with both locals and visitors alike. The blend of ancient attire with modern transportation and photography exemplifies this…

China has many historical ancient cities that are suitable for tourism: Beijing, Nanjing, Suzhou, and Hangzhou. However, the popular attractions in these popular tourist cities were already depicted by ancient artists. Let's take a journey into these ancient paintings together.   Beijing Tiananmen was first built in the 15th year of the Ming Dynasty's Yongle reign. At that time, it was called "Chengtian Men," which symbolized "receiving the mandate of heaven and initiating an auspicious era." The name "Tiananmen" was given by Emperor Shizu of the Qing Dynasty when he ordered its reconstruction, meaning "receiving the mandate of heaven and ensuring peace and prosperity." As the main gate of the Beijing Imperial Palace during the Ming and Qing dynasties, Tiananmen, along with the Huabiao and stone lions beside the Jinshui bridge, has witnessed over six hundred years of historical changes. Centuries ago, there were already crowds of foreign envoys coming to pay tribute. After visiting Tiananmen Gate, the next stop must be the Yuanmingyuan Park. The Yuanmingyuan park was built during the Kangxi era and is a royal garden that represents the rise and fall of the Qing Dynasty. In the park, there are not only replicas of famous gardens…